As the Director of Splash Creative, I co-created, art directed, and designed countless scalable event website templates. I built and managed a team of designers, both in-house and freelance, to create templates on the splashthat.com web app that would interface with the built in CRM and integrate with a host of other event tech platforms. The ultimate goal of the template design was on scalability for any event campaign, brand adherence, and graphic consistency.